Automation takes away a large part of that burden once you have your system in place, and natural orders will teach you how to use automation to drive big revenue increases from email marketing. 9. Scale while you sleep, by chris orzechowski scale while you sleep book cover heres another ecommerce email marketing book. If your email marketing aspirations involve online stores, chris orzechowskis book may be your best choice from this list. Link in an While it hits some of the same automation notes as the last book, this one narrows its focus to ecommerce, which depends on cash flow, profit margins, and efficient marketing.
Best Email Marketing
Your best customers are your existing customers, and its far more difficult to win new ones than simply make more revenue from your current ones. And email is the single best way to market to existing customers. Scale while you sleep includes nine automat email sequences that ecommerce b2b email list businesses can consider adapting and implementing into their businesses right away. These sequences address pre-sale marketing, fulfillment email automation, post-delivery automation, customer nurturing, and ongoing marketing sequences.
Books from the Past
The saas email marketing playbook, by etienne garbugli saas email playbook cover another niche-bas email marketing book, etiennes book delivers solutions for saas businesses that are tir of giving away free trials that dont turn into paying customers. He shows how to use email to increase onboarding and free-trial conversions, ruce churn by continuing to market to existing customers, and grow your recurring revenue. Garbugli has help found three start-ups, and shares BRB Directory from his successes with saas email marketing. Youll discover the six essential automat email sequences, how to create those emails, write the subjects and copy, pace the sequence, test, refine, optimize, and track the data.