Manuela Zamora is the new Head of Production at Accenture Song Spain. In her new role, Manuela will report to Lucía Angulo. Therefore, head of Creative Business at Accenture Song in Spain, Portugal and Israel. On the other hand, Lucía García has been named Digital Production & Growth Client Lead of Accenture Song España. Therefore,
a position from which she will lead the development of the business through digital activations. From now on, (Audiovisual Production, Digital Production, Graphic Production, Events and Graphic Studio) with the aim of enhancing the service offered to clients in these work areas. Therefore,
maintain the level of specialization of each department.
Manuela Zamora will be responsible for supervising all Production
For her part, Lucia García will amplify the top industry data digital development capacity of the company’s current clients, as well as new business. All of this, taking advantage of the potential and synergies that Accenture Song and Accenture offer in the areas of commerce, product growth and innovation, market, sales and services. Manuela has a degree in Information Sciences – specialty Image and Sound – from the Complutense University of Madrid. She began her professional career in 1991 at the Deltaphon Studio. In 1993 she joined Agencia Asociados and in 1996 she became Postproduction Director at Tesauro. From 2001 to 2005 she joined Ad Hoc-Y & R as Director of Audiovisual Production. In 2005 she joined Shackleton as Director of Audiovisual Production.
Digital development capacity of the company's current clients
Lucía has a degree in Advertising BRB Directory and Public Relations at the Complutense University of Madrid. In 2010 she completed a master’s degree at the Trazos School of Graphic Design and Web Design for a year. Therefore, starting in a startup as UX & UI Designer . In 2011 she joined the Btob agency as a UX Digital Architect, being promoted to Digital Project Manager. After three years. Therefore, she joined Shackleton in 2014 in the Digital Production team as a Digital Project Manager. A year later she moved to the position of Director of Digital Production & UX / CRO Consultant. Therefore, in 2022 she is promoted to Digital Production & Digital Growth Client Lead.